How Brand Purpose Impacts Consumer Trust

Posted: August 20, 2025

Before we dive into how purpose-driven brands impact customer trust, ask yourself: Can you trust the bran ...

2025 Trends in Copywriting for Branding

Posted: August 19, 2025

The trends in copywriting and content writing are changing rapidly, especially when it comes to ...

Logo Design Trends for 2025 (and What’s Outdated)

Posted: August 18, 2025

The logo is the face of your brand. It’s your identity and proof of your presence. A good and well-understood logo i ...

How to Launch a New Brand with Maximum Buzz

Posted: August 14, 2025

If you run a successful business, ask yourself: Did you have a pre-launch strategy?...

How to Create a Logo That Works Across Every Platform

Posted: August 13, 2025

A logo is the visual identity of your brand in today’s digitally advanced world. Your logo should not only be aesthe ...

Real Examples: Rebrands That Worked (and Why)

Posted: August 12, 2025

Which successful brand names do you remember in the past 10 years that have gone through major transformations? Yes, w ...

Rebranding a Legacy Business: Logo Do’s and Don’ts

Posted: August 11, 2025

Before we dive into what you should and shouldn’t do in logo designing when rebranding, let’s first understand wha ...

Why Your Business Needs a Brand Strategy Before a Logo

Posted: August 7, 2025

Do you know that brands have less than 10 seconds to make a first impression in front of customers?...

QR Codes, AR & Smart Packaging: The Future Is Now

Posted: August 6, 2025

It’s a digital-first world, and product packaging is no longer behind. The changing technological landscape is benef ...

2025 Trends in Strategic Brand Building

Posted: August 4, 2025

Strategic brand building is a step-by-step process for your business to create an identity in the unknown. Whether you ...

10 Packaging Mistakes That Hurt Your Brand

Posted: August 1, 2025

Packaging is as much part of your brand as in-store experience. Packaging is your silent salesperson. Good packaging a ...

Verve’s 5-Step Framework to Build Iconic Brands

Posted: July 31, 2025

Many people have little idea of what “ ...

The Cost of Bad Branding: Real Business Consequences

Posted: July 30, 2025

There might be no difference in the taste of Coffee at a Starbucks vs a local coffee shop. But with the right branding ...

Branding for Startups: What to Invest in First

Posted: July 29, 2025

You should know that in 2025, it’s the most common perception to judge a brand by its logo, online presence and over ...