Posts by: Vervebranding
2025 Trends in Copywriting for Branding
The trends in copywriting and content writing are changing rapidly, especially when it comes to ...
Logo Design Trends for 2025 (and What’s Outdated)
The logo is the face of your brand. It’s your identity and proof of your presence. A good and well-understood logo i ...
How to Launch a New Brand with Maximum Buzz
If you run a successful business, ask yourself: Did you have a pre-launch strategy?...
How to Create a Logo That Works Across Every Platform
A logo is the visual identity of your brand in today’s digitally advanced world. Your logo should not only be aesthe ...
Real Examples: Rebrands That Worked (and Why)
Which successful brand names do you remember in the past 10 years that have gone through major transformations? Yes, w ...
Rebranding a Legacy Business: Logo Do’s and Don’ts
Before we dive into what you should and shouldn’t do in logo designing when rebranding, let’s first understand wha ...
Why Your Business Needs a Brand Strategy Before a Logo
Do you know that brands have less than 10 seconds to make a first impression in front of customers?...
QR Codes, AR & Smart Packaging: The Future Is Now
It’s a digital-first world, and product packaging is no longer behind. The changing technological landscape is benef ...
2025 Trends in Strategic Brand Building
Strategic brand building is a step-by-step process for your business to create an identity in the unknown. Whether you ...
10 Packaging Mistakes That Hurt Your Brand
Packaging is as much part of your brand as in-store experience. Packaging is your silent salesperson. Good packaging a ...
Verve’s 5-Step Framework to Build Iconic Brands
Many people have little idea of what “ ...
The Cost of Bad Branding: Real Business Consequences
There might be no difference in the taste of Coffee at a Starbucks vs a local coffee shop. But with the right branding ...
Branding for Startups: What to Invest in First
You should know that in 2025, it’s the most common perception to judge a brand by its logo, online presence and over ...
The Psychology Behind a Successful Brand
How do brands come up with the themes of colours, pictures, wall paint, and everything associated with their name? Tha ...
Branding vs. Marketing: Know the Critical Difference
Are branding and marketing the same thing to you? In reality, they are not....
What Makes D2C Packaging Memorable?
Have you ever looked at a product’s packaging or logo and though ...
Positioning Strategy: How to Stand Out in a Saturated Market
In a saturated market, where brands are already competing for the same pool of customers, your brand's positioning is ...
What Makes a Brand Memorable in 2025?
In India, when you hear Domino's, ...