Branding

How Unboxing Experience Builds Brand Loyalty

Posted: August 23, 2025

The moment of delivery is something that customers celebrate wholeheartedly. Recording videos for social media, showing their unboxing experience and ...

How Brand Purpose Impacts Consumer Trust

Posted: August 20, 2025

Before we dive into how purpose-driven brands impact customer trust, ask yourself: Can you trust the brands you know nothing about? The rise of quick ...

2025 Trends in Copywriting for Branding

Posted: August 19, 2025

The trends in copywriting and content writing are changing rapidly, especially when it comes to branding. Copywriting deals with attracting customers ...

How to Launch a New Brand with Maximum Buzz

Posted: August 14, 2025

If you run a successful business, ask yourself: Did you have a pre-launch strategy? Pre-launch strategy includes every marketing gimmick you adopt bef...

Real Examples: Rebrands That Worked (and Why)

Posted: August 12, 2025

Which successful brand names do you remember in the past 10 years that have gone through major transformations? Yes, we are talking about rebranding, ...

Rebranding a Legacy Business: Logo Do’s and Don’ts

Posted: August 11, 2025

Before we dive into what you should and shouldn’t do in logo designing when rebranding, let’s first understand what rebranding is. Rebranding is a...

2025 Trends in Strategic Brand Building

Posted: August 4, 2025

Strategic brand building is a step-by-step process for your business to create an identity in the unknown. Whether you have started a new business or ...

10 Packaging Mistakes That Hurt Your Brand

Posted: August 1, 2025

Packaging is as much part of your brand as in-store experience. Packaging is your silent salesperson. Good packaging attracts customers due to its des...

Verve’s 5-Step Framework to Build Iconic Brands

Posted: July 31, 2025

Many people have little idea of what “Branding” is. They understand developing a business, but building a brand – that’s entirely differen...

The Cost of Bad Branding: Real Business Consequences

Posted: July 30, 2025

There might be no difference in the taste of Coffee at a Starbucks vs a local coffee shop. But with the right branding, Starbucks charges a premium wh...

Branding for Startups: What to Invest in First

Posted: July 29, 2025

You should know that in 2025, it’s the most common perception to judge a brand by its logo, online presence and overall branding. We see new startup...

The Psychology Behind a Successful Brand

Posted: July 28, 2025

How do brands come up with the themes of colours, pictures, wall paint, and everything associated with their name? That’s called building a brand us...

Branding vs. Marketing: Know the Critical Difference

Posted: July 26, 2025

Are branding and marketing the same thing to you? In reality, they are not. Branding defines who you are as a business; marketing is how you share tha...

What Makes a Brand Memorable in 2025?

Posted: July 15, 2025

In India, when you hear Domino’s, you instantly think of pizza. Similarly, when you hear Zudio, you know it’s a fast fashion brand which o...

Visual Identity: All You Need To Know About This Essential Aspect of Branding

Posted: February 8, 2025

As here we’re talking about the branding, it’s just all about what you see is what you get. One of the most essential parts of building your brand...

12 types of branding, businesses need to know

Posted: December 17, 2024

Becoming a brand is every business owner’s dream. They want customers to buy their products only after seeing their brand name on any product. I...

What is rebranding? Complete guide, Examples & top Strategies

Posted: August 26, 2024

Do I need rebranding? What are some of the top examples of rebranding? What is rebranding? Is it dangerous to rebrand? What are the top reasons to reb...

What is Event Branding? A Brief Guide

Posted: August 25, 2023

If you have arrived at this page, this means that you are somewhat aware of the event branding actions. But confused about what it is and how it impac...